SEO FOR MEDICAL PRACTICES
TO INCREASE TRAFFIC AND PATIENTS
When patients go to search for their symptoms, they Google their conditions. It’s the first thing they do when they need medical attention. That’s why Search Engine Optimization (SEO) is the foundation of every digital medical marketing campaign. Ren Scott Creative’s proven SEO for medical practices puts your practice at the top of search results, increases visitors and generates new patients.
Learn More About Our Solutions
SEARCH ENGINE OPTIMIZATION
Together our team works with you to devise a plan based on your goals, medical specialty and target audience. We put in the work to understand the SEO X’s and O’s for your website so you can out maneuver the competition with technicality, keywords, and content to be #1.
LONG TAILED PHRASES
AND RELEVANT KEYWORDS
Patients enter descriptive phrases in search for medical conditions, but the key is the patient’s intent. Are they looking for WebMD information or are they looking to make an appointment? Understanding the terms and relevance to your practice make the difference for our clients.
TECHNICALLY SOUND SEO
Search engines are smart but remember that they are essentially robots and if the technical set up – title tags, alt tags, meta data, structured data and server set-up – is wrong then your site will not compute. ? We make sure the “t’s” are crossed and the “i’s” are dotted on the backend, so your patients can find your practice.
LOCAL SEO AND NICHE DIRECTORIES
Patients use phrases like “near me” or “in my city” to find a provider. In mobile, patients are using map apps and voice search to find physicians, so we make sure your practice is in every local directory, every map application and listed on every niche medical website.
BUILD CONTENT. DRIVE TRAFFIC.
More pages and more content increase your opportunity to rank. That’s why we invest the time and research to constantly build new content for your website. Google will recognize your clinic’s website as an authority and award you rank over other stagnant websites.
ANALYTICS AND REPORTING
Checks and balances are important when evaluating performance and monitoring how the search engines are regulating website rank. We analyze multiple sets of data including direct feeds from the search engines to stay one step ahead and give your practice the competitive edge.